Case Files

T Time: The gospel according to Tony

Blimey, according to some sources, it’s 3,500 years (next Tuesday) since Moses descended Mount Sinai with the Ten Commandments. In…

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T Time: Game of Crones

Once upon a time, in the Land of the Largely Honest, only good things ever got sold. “Buy my cart,???…

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T Time: Walther Mitty and the Strange Ca...

Our man in Hong Kong, Tony Murray, considers enemy of America’s digital media surveillance state, Edward Snowden, and his recent relocation to the Far East.

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T Time: More on Prolific North

Our man in the East returns with a few thoughts on the launch of a brand new media, marketing and creative industry news website for the North.

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A better way to win new business?

Sarah Bradley, Managing Director of Acquire New Business and Founder of the not-for-profit Northern Soho organisation reveals her latest venture and aims to inspire a new way of business development for creative businesses.

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Spam, spam, spam and the pagers of spin!...

Tony Murray further digs into his memory bank to share his experience of poor business development practices by marcomms agencies.

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Once Upon a Time.. Part 2 of The five bi...

In the latest of a series of guest blogs for Smoking Gun PR, Tony Murray continues his look at how marketing agencies often fail to take their own medicine when it comes to managing their own reputations.

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A bunch of cobblers! The five biggest mi...

Smoking Gun’s guest blogger Tony Murray delves into his memory bank to dish the dirt on marketing agencies who’ve previously failed in their own promotion.

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T Time: The Mob Rules

The return of our media man in the East, AKA Tony Murray, Doctor Who baddies and more menacing TV personalities currently at the centre of national scandals.

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The power of love (and hate): Harnessing...

Using science and psychology, we take an in-depth look at how modern marketing relies on using human emotions to build brands, boost loyalty and— ultimately— improve conversions and sales.

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Social media for business— Major updat...

We run through the latest and greatest changes on all the major networks— Facebook, Instagram, LinkedIn, Snapchat and Twitter— to get your social media for business bang up to date, identifying key trends in the process.

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Blagger’s Blog— Race for Life bi...

Our weekly roundup of media news and goings on, with Fairfax disappearing from the Australian press, Kleenex cleaning up at event PR, one of the worst tweets ever issued, and plenty more besides.

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Blagger’s Blog— Special people, ...

Special relationships for special people, Goldblum-on-Thames, and mass shooting victims sued by hotel. From PR fails to high impact stunts, this is the Blagger’s Blog, Smoking Gun’s weekly roundup of media, marketing and comms news.

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Why integrating your PR agency within th...

Sales is an inherent part of the PR agency skillset, so opening the lines of communication between your sales and public relations teams is essential.

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Blagger’s Blog— England’s ...

This week on the Blagger’s Blog, Smoking Gun’s regular roundup of media news, we’re commemorating England’s excellent run in the World Cup, celebrating Paddy Power’s anti-Trump (pro-Oprah) campaign, and wondering why anyone invented The Handmaid’s Tale range of wines.

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