Case Files

Public relations agency thoughts: #Royal...

So as you won’t have managed to miss, news hit last Monday that Prince Harry and his American squeeze Meghan Markle will…

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Post-Brexit Britain needs to talk itself...

The U.K.’s decision to pull itself kicking and screaming from the European Union was predicted to wreak economic havoc. So…

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PR expert thoughts: The New Day, a media...

Nothing says intent like a national television campaign, interviews placed in daily broadsheets, and a launch day fanfare involving 2million…

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Media corrections to remember from 2015

Even the most respected publications get things wrong sometimes. Whether the mistake is down to facts, or simply punctuation leading…

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Device update: Next gen connectivity is ...

If you’ve seen the latest issue of Wallpaper magazine, chances are the feature on driverless cars won’t have gone unnoticed….

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#PRStack e-handbook launched

Today will be remembered for many things; no doubt we all have our list of little achievements, successes and wins…

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The Blagger's Blog 15th May 2015

A weekly roundup of media news and talking points, sans effort Quote of the week “I don’t think anyone steals…

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Social media news- Facebook Instant Arti...

They say in social media land nothing stays still for longer than the average tweet takes to write. And whilst…

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The Blagger's Blog 8th May 2015

A weekly roundup of media news and talking points, sans effort Quote of the week “I’ll eat my own hat…

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Forget the message, disrupt consumer hab...

Traditionally brands have focussed on message delivery to position themselves, but this ignores a fundamental truth in human psychology— we consume out of habit, not choice.

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Top tips for broadcast media success

Inspired by our recent success with BBC Breakfast and Silentnight, we asked our in-house experts to offer some top tips on securing broadcast media success.

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The power of love (and hate): Harnessing...

Using science and psychology, we take an in-depth look at how modern marketing relies on using human emotions to build brands, boost loyalty and— ultimately— improve conversions and sales.

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7 mental health campaigns that show peop...

A weekly roundup of media news and talking points, sans effort Quote of the week “I’ll eat my own hat…

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Hot Cross Guns: The Taste Test

A weekly roundup of media news and talking points, sans effort Quote of the week “I’ll eat my own hat…

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Advertising ethics: Is Unilever starting...

A weekly roundup of media news and talking points, sans effort Quote of the week “I’ll eat my own hat…

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