When times are tough it doesn’t make sense to bury your head in the sand and reign in budgets. A great PR strategy is a cost-effective way of reinstating brand dominance, reaching new customers and stealing valuable column inches.
Reputation management is not a reactive response, but an ongoing science. We show you how to ensure you have the right plan in place to monitor sentiment, improve loyalty and put fires out if they start.
Not familiar with Quora? Chances are by this time next year you will be. We jump the gun to give you a head start on the Q&A community that delivers businesses, products and services a huge global audience, for free.