Case Files

5 ways to work more effectively with blo...

As a brand with an interest in gaining media exposure, or as a PR professional whose main job is garnering…

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Going forward from the Euro Referendum

This is a guest blog by Andy Green. We are experiencing a seismic change in our history that is in…

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Lifestyle media coverage after Google�...

  Google issued a stark warning in March about articles that have come about as a result of a writer receiving…

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Now that's what I call a food PR fa...

Let’s face it, we all love to eat great food- whether that’s the stuff we love with a smattering of…

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Pet PR: Why furry friends pull in plenty...

Did you see the story on Dim Dim, the Megellanic penguin, who swims 5,000 miles once a year to be…

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4 victorious Game of Thrones PR stunts

We’re now two episodes into the sixth season of Game of Thrones, the ridiculously popular fantasy series filled with dragons,…

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Sharapova 101: How to beat a media scand...

I’ve seen it a million times before, and will see it countless times again. A media scandal hits- whether relating…

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10 amazingly funny April Fool’s headli...

The U.K. has woken up to all manner of jokes, lies, mistruths and wool-pulling claims in the press and media this…

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Finding good PR ROI after ‘the end...

The U.K. has woken up to all manner of jokes, lies, mistruths and wool-pulling claims in the press and media this…

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Tell us another: Storytelling tops PR ca...

The U.K. has woken up to all manner of jokes, lies, mistruths and wool-pulling claims in the press and media this…

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How valuable is PR to reputation managem...

The U.K. has woken up to all manner of jokes, lies, mistruths and wool-pulling claims in the press and media this…

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75% of comms staff want to improve PR me...

The U.K. has woken up to all manner of jokes, lies, mistruths and wool-pulling claims in the press and media this…

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Perfecting PR measurement on social medi...

The U.K. has woken up to all manner of jokes, lies, mistruths and wool-pulling claims in the press and media this…

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