Case Files

What this social media agency thinks abo...

It’s been a while since we posted anything relating to YouTubers and their understanding of the editorial and advertising standards…

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User Generated Content impacts on reputa...

While most marketers, public relations pros and businesses understand the extent to which brand content influences how a brand is seen an perceived online—…

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Too much time online? Leave digital to t...

When Nokia announced plans to resurrect its iconic 3310 mobile in February last year everyone over the age of 30…

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Top 5 April Fools’ PR Stunts

April Fools’ Day PR stunts. Some might say they’re like Marmite and here at Smoking Gun, we have a pretty…

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Programmatic marketing: What, why, how

It’s one of the biggest buzz terms of the moment, with many advertising experts claiming brands really need to be…

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Instagram has plans to make e-commerce e...

It’s amazing to think eBay was first founded back in 1995. That’s more than 20 years ago, or over two…

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Quality link building: SEO without PR mi...

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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What this social media agency thinks abo...

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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Social media agency: 15 facts and stats ...

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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Last orders- Is Wetherspoons’ soci...

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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Hot Cross Guns: The Taste Test

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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#Dos and don’ts: How to use Twitter fo...

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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Fear v social media, and your PR campaig...

It doesn’t matter what business or industry you’re in, nor your lifestyle choices, the world is full of ways to…

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