Case Files

GDPR – Comms disaster of the decad...

Opt-in or opt-out, despite the deadline now having passed for businesses to clean up their processes with regard to storing…

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No kidding: April Fools in the fake news...

Picture the scene. It’s 1987, and Cold War tensions are running pretty hot. From nowhere, photos emerge showing two of…

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2018 must deliver consistent business et...

They say be careful what you wish for. I’d say be incredibly cautious about who you choose to work with.

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Social media trust falls to historic low...

In the ten years since his brainchild was launched there have been very few occasions when I’ve said ‘Mark Zuckerberg…

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PR today: Turning crisis into a testamen...

You can paint it whichever way you want, the truth of the matter is my industry- and its associated fields,…

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Cleaning up: Why Facebook still isn’t ...

Supposedly the world’s favourite social network, despite its popularity and usefulness, I can’t help but feel companies have good reasons…

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Should marketers have nightmares about e...

In 1991 the director James Cameron unleashed his vision of the near-future, and with it the wrath of Skynet, an…

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From Manchester with love: SGPR responds...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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9 tips for recruiting through social med...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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May 2018 in the Smoking Gun study

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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Graduate Communications Job | Smoking Gu...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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No kidding: April Fools in the fake news...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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Stand-out applicants: The most creative ...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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#Dos and don’ts: How to use Twitter fo...

With last week’s events in our hometown still raw in the mind, it seemed fitting and respectful to begin this…

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