Case Files

Blagger’s Blog— Special people, ...

Special relationships for special people, Goldblum-on-Thames, and mass shooting victims sued by hotel. From PR fails to high impact stunts, this is the Blagger’s Blog, Smoking Gun’s weekly roundup of media, marketing and comms news.

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Why integrating your PR agency within th...

Sales is an inherent part of the PR agency skillset, so opening the lines of communication between your sales and public relations teams is essential.

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7 steps to developing a PR strategy with...

Although in 2018 social media is somewhat divisive— some love, some loathe— if there’s one thing we can all agree…

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#DeleteFacebook- Has Facebook's dis...

By now the details surrounding Facebook and Cambridge Analytica’s data breach should be pretty clear, with information on more than…

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ITV's digital plans should interest...

ITV News, one of the biggest names in UK current affairs broadcasting, has unveiled its biggest push into digital yet,…

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Comms agency thoughts: Digital answers, ...

So yesterday the UK budget was delivered by our Chancellor, Philip Hammond, and the outlook is unarguably bleak. Productivity has been downgraded…

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Digital PR thoughts: Is the iPhone X ask...

This week Apple presented its long-awaited update to the world’s most popular smartphone series, a model which will coincide with the…

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Digital marketing agency: 5 steps to a b...

Let’s face it, you don’t have to be an award-winning digital marketing agency to understand that all brands need content…

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April 2017 in the Smoking Gun study

§ Whilst most were spitting feathers at the thought of another vote, and our hometown of Manchester began preparations for…

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