Case Files

Misinformation means media relations are...

Just when you thought it was safe to turn on the TV, someone goes and calls a General Election. Akin…

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Social media agency tips: Memes for busi...

It’s a term that was coined in 1976 by ethologist and evolutionary biologist Richard Dawkins. He wanted to label instances…

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November 2019 at Smoking Gun HQ

Winter is here, but we have plenty of in-house news to warm your hearts. After all, they don’t call it…

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AMEC Measurement Month 2019: How to meas...

Another year, another global push from AMEC measurement month to raise standards across the public relations industry when it comes…

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The media must be more responsible to sa...

“Not many people have asked if I’m OK.” These words have stuck with me over the last fortnight following the…

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7 scarily bad Halloween PR campaign fail...

The end of October means one thing— Halloween. Which means one thing for brands— a clamour to come up with…

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Digital update: Online accessibility can...

While accessibility has long been a requirement for businesses in real life, online accessibility has been much slower to catch…

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October 2019 in the Smoking Gun HQ

It’s hard to believe we’re now two months from the end of the year. This is no time for reflection,…

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September 2019 in the Smoking Gun study

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

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Blagger’s Blog: Royal blood, blood...

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

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Blagger’s Blog: Democracy… I...

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

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Blagger’s Blog: Best of Christmas ...

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

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Blagger’s Blog: Clive James, Lego ...

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

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Misinformation means media relations are...

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

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Expert PR strategy, econometrics, future...

To prorogue or not prorogue, that’s the question that defined the UK this month. Thankfully, here at Manchester’s most ingenious…

Read more