Case Files

Food PR Case Study — Bravura Foods Veg...

Objectives  Seizing the opportunity presented by the rise in veganism across the UK, our food PR client Bravura Foods asked…

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Kick off: 11 of the best football PR stu...

The English Football League kicks into action this weekend, closely followed by the English Premier League seven days later. So…

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Consumer PR: Silentnight Eco Beds

Objectives Our client, the UK’s leading bed manufacturer Silentnight, had developed a revolutionary new product— the first entirely eco-friendly mattress,…

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Health & Fitness Case Study: Les Mi...

Les Mills wanted a helping hand boosting ticket sales and securing priceless press coverage for the brand’s Les Mills Live event in London. This is how we exceeded expectations.

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Health & Fitness Case Study: Les Mi...

Les Mills wanted to make a big impact across national media with a fun and unique outreach event at the stunning Sky Garden in London. The idea was to cement the brand’s reputation as experts in their sector. Flexing our media muscles, of course we delivered.

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Easter and Trump For Oven Pride: An FMCG...

Oven Pride asked us to get to work raising awareness of the link between Easter and its oven cleaner – remembering the brand’s tongue-in-cheek tone of voice – and in turn drive sales. We jumped to social media, and looked to the then-new US President for some witty, and tasty, inspiration, winning a CIPR PRide award in the process.

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Consumer PR: Silentnight Breakfast in be...

Britain’s leading sleep expert, Silentnight, was launching its first brand showroom at the intu Trafford Centre in Smoking Gun’s hometown of Manchester. We needed to drive awareness about the event for our Consumer PR client, so this is what we did.

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FMCG influencer partnership: Hacking Chr...

What happened when Smoking Gun was briefed to boost competition entries for one of our favourite FMCG PR client’s annual campaigns? Let’s take a closer look.

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FMCG PR: Finding Star Bakers for Oven Pr...

Oven Pride wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured the brand did just that.

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DIGITAL PR Campaign: SILENTNIGHT SLEEP M...

Our FMCG PR client, Oven Pride, wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured…

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Consumer PR Agency: Arriva Case Study

Our FMCG PR client, Oven Pride, wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured…

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Digital PR Campaign: Interflora Self-Par...

Our FMCG PR client, Oven Pride, wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured…

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Mother & Baby PR: Bloom & Blos...

Our FMCG PR client, Oven Pride, wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured…

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Sport PR: Big noise for Little Sports Co...

Our FMCG PR client, Oven Pride, wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured…

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Crisis Comms – National Transport ...

Our FMCG PR client, Oven Pride, wanted to raise its profile amongst a relevant, national audience. Here’s how we ensured…

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